is Kony 2012 a SCAM?

At first the Kony 2012 video which went viral on Youtube appeared to be heart-warming and a very well produced video on a topic which is very controversial, yet what their finances are actually used for might tell a different story.  While some people might be very willing to donate to help causes like this, I personally would reconsider and choose a different organization to donate to.  When only 31 cents on the dollar actually makes it to helping the children in Africa, and Kony may have fled the scene since around 2006, I find it difficult to rationalize my donation to this cause.  Their intentions may be correct or they may be flawed, but I would not take a chance at wasting my money.